Ethical Hijack : Sustain calls for change

I found an article that I'm in process of reading by Sustain who are lobbying the Food Standards Agency to adopt recognised standards for terms such as “local” and “seasonal” food and the term “farmers’ market”. The reason's being to make sure that the descriptions are not used inappropriately, but also to allow enforcement authorities to prevent mis-use, so that meaning and the quality that these terms provide are not lost.

For more information down load the report:

http://www.sustainweb.org/pdf/Ethical_Hijack.pdf